Is Gingham Still in Style in 2024?
It’s not just for picnics.
What first comes to your mind when the weather starts to get warmer? For some, it’s ice cream, the beach, or a picnic. For others—the likes of model Rocky Barnes, YouTuber and entrepreneur Negin Mirsalehi, and designer Victoria Beckham—it’s gingham. Who can blame them? After months of wearing heavy pieces, comfort with a dash of whimsy is now the priority, and this classic checkered pattern might just be the perfect pick for that. But here’s the burning question: are ginghams still hot in 2024 or not?
This quintessential checkered pattern has long been introduced in the fashion scene when it became a staple in Hollywood in the 40s and 50s. Then, we saw a revival of the pattern in the 1960s with mod fashion, and again in the 1990s with the rise of grunge and preppy styles, with each era adapting to its unique vibe.
Fast forward to 2022, gingham has made its comeback by becoming a staple for picnic aesthetics and summer wardrobe—think cottagecore aesthetic. In the last year, it has maintained its presence in the fashion scene.
With the ups and downs of the gingham trend, we can’t help but ask if gingham is still in style this 2024 or not. For someone who’s on the lookout for the latest fashion trends, let me share with you the current state of gingham in today’s fashion. Be in the know of the latest trends by exploring the denim jeans and bag trends this 2024.
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Gingham: groundbreaking?
Granted, it’s nothing new nor groundbreaking, but gingham has proven its versatility and relevance. In fact, the pattern has been around since the 17th century.
It has experienced quite a few evolutions, from being a workwear staple in Europe and the U.S. to now becoming a symbol of the turning of a new season. Not to mention, it’s been part of many iconic looks, too. There’s Dorothy’s dress in The Wizard of Oz, Brigitte Bardot’s wedding dress in 1959, Marilyn Monroe’s pants in one of the spreads of LIFE magazine, and more.
Its everlasting appeal is a testament to how it can transcend time and still be a staple sartorial pick come spring and summer. We can all admit that like florals, gingham has become synonymous with sunny, breezy days.
READ MORE: Are bucket hats still in style in 2021?
Is gingham still in style in 2024?
A resounding yes! While it isn’t the “it” trend of the year, this style is definitely back on the scene.
We’ve seen gingham in the Spring/Summer 2024 collections of prominent designers like Rodarte, Simone Rocha, Molly Goddard, Gucci, and Prada. Rocha showcased gingham puff-sleeve blouses and separates in various colours and checks, Rodarte offered a range of gingham dresses with ruffles, ruched bodices, and tiers, and Gucci incorporated gingham in suits, blazers, and trousers.
Gingham’s trend for 2024 is highlighted in fun and unique silhouettes—think ruffles, asymmetric cuts, and bold statement pieces beyond the classic button-down shirt. We’ve also seen new materials coming into play like silk, linen, and even velvet. While the traditional blue and white remain popular, vibrant hues and dark-coloured ginghams are in, too.
READ MORE: How to wear animal print in summer
How to wear gingham
Pastel in this pattern? It’s a winning combo. Just look at how Ella smashed this co-ord look.
It’s become a spring summer staple, but who says you can’t layer up in this pattern? This ASOS pink gingham oversized blazer disagrees.
Gingham for your gams? Lindsey does it well.
READ MORE: 13 pairs of flatform flip flops we love
A refreshing silhouette and a classic pattern? Molby gives us just what we need with this piece.
We’re ready to head out, strut, and have lots of fun in the sun like AJ in this gingham number.
Shop gingham pieces now
Ready for your own gingham moment? Shop our picks below.
Tilda Dress, £165, Molby the Label – buy now
Esmee Exclusive Beach Tiered Smock Mini Summer Dress, £28, ASOS – buy now
The Vampire’s Wife Courage Ruffled Gingham Cotton-Poplin Mini Shirt Dress, £398, The Outnet – buy now
Ruffle Pussybow Gingham Smock Dress, £20, boohoo – buy now
ASOS DESIGN Ruched Mesh Printed Tank, £10.50, ASOS – buy now
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