Kylie Jenner’s Khy Clothing Brand Predicted Release Date, Prices, Where to Buy and More

Everything you need to know about Kylie’s new quiet lux label.


Kylie Jennerโ€™s new clothing brand is just about to drop, so Iโ€™m sharing everything you need to know abut the quiet luxury label. The business mogul first made the huge announcement that she was following in her famous sistersโ€™ footsteps and launching her very own label on Instagram, sharing a moody photo of herself sitting on the floor in a black leather trench coat complete with zip fastenings from the new brand. Alongside the photo she wrote, โ€œMeet Khyโ€.

The brand is exclusively base layers and faux leather pieces, including the aforementioned trench, a faux leather mini dress, seamless leggings and a matching baby tee. The businesswoman has a huge following of 398million on Instagram who hang off her every move, so itโ€™s fair to say the brand is set to be a huge success. Whatever Kylie wears, they wear.

Letโ€™s not forget too the success her famous sisters Kim and Khloe Kardashian have found in their respective labels Skims and Good American. And of course, Kylie has made billions with her beauty brand Kylie Cosmetics.

You can sign up for early access to Khy on the brandโ€™s new website. Until it drops, Iโ€™m sharing what we know so far. Check back soon for updates too as Iโ€™ll be regularly updating this article as soon as we get more info.

Keep scrolling for the details. Next, read everything you need to know about Beyoncรฉโ€™s brand new perfume. In the market for a new pair of boots? Check out the best H&M pairs you can get right now.

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kylie jenner wearing khy trench coat
@kyliejenner

When is Khy launching?

The good news is that thereโ€™s not long to wait. Khy is set to launch on November 1st and you can sign up for early access to Khy on the website now.

What can we expect from Khy?

Khy offers faux leather pieces, like midi and mini dresses, a cropped jacket and trench coat, as well as base layers including seamless leggings and a matching seamless long-sleeve top. The entire collection is available to preview on the website now.

The first drop aligns with Kylieโ€™s style perfectly; sheโ€™s always seen in quiet luxury pieces like oversized blazers, body-hugging dresses, two-pieces and sleek tailoring. The brand is clearly a mid-range label, offering a very different vibe to Kylieโ€™s label with her sister Kendall Jenner, Kendall + Kylie. It wonโ€™t be cheap, but more โ€œquiet luxโ€ instead.

A source told Page Six, โ€œKylie has always been in fashion, and sheโ€™s stepping up her game. Sheโ€™s always had a very clear vision.โ€

kylie jenner's khy brand
@khy

How much will Khy cost?

The collection ranges between $48 to $198. The leather coat seen on Kylie will retail at $198, while the strapless leather mini dress is $98.

Kylie has reportedly joined forces with Jens and Emma Grede, who worked with Khloรฉ and Kim on their fashion labels. Good Americanโ€™s prices vary from around ยฃ100-ยฃ300, while the majority of Skims sits under ยฃ100.

Where can you buy Khy?

Youโ€™ll be able to buy Khy from Khy.com. Like Skims and Good American, it appears that the collection will be available exclusively online.

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