Ever stumbled upon the Refer a Friend programme at ASOS? As ASOS revs up its social media game this year, including a relaunch of the ASOS Insiders influencer programme, they’re also pushing to make shopping more rewarding for you and your girlies. If you’re looking to spread the good word about your favourite fashion finds, I’m here to guide you through the nitty-gritty of how this programme works.

Refer-a-friend programmes aren’t exactly new in the scene—they’re tried and tested. Powered by Mention Me, big fashion names like Whistles, PrettyLittleThing, Ted Baker, and PUMA have been banking on this tactic, and it’s been a game changer, seriously boosting their revenue. Now ASOS is getting in on the action, hoping to make their already irresistible deals even sweeter for you and your friends.

Let’s face it, who doesn’t love ASOS for its budget-friendly trends and the latest styles? Spreading the word on ASOS not only helps girlies save on their first haul but also pads your shopping budget. If you’re curious to know how this programme works, stick around as I’ll be breaking down all the perks and steps to make sure you and your friends get the most out of it. Next, learn about how to get 20% off at ASOS and why your ASOS order is unsuccessful.

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What is the Refer a Friend programme on ASOS?

ASOS’s Refer a Friend programme is pretty straightforward and beneficial for everyone involved. If you’re an existing ASOS shopper and love all the great finds from the e-tailer, this is a great way to share the good news.

So, here’s how it works – once your referred friend successfully makes their first purchase at ASOS, you’ll receive a 20% discount code in return. The referred friend has to be new to ASOS, and they need to create an ASOS account. Of course, your friend will also get 20% off on their first order, offering them extra savings as they begin their shopping journey at ASOS.

Bear in mind that the Refer a Friend programme only applies to shoppers in the UK, the Republic of Ireland, and Saudi Arabia.

As per ASOS, existing shoppers can only have up to five successful referrals within one day and up to 25 referrals for one year.

How do I refer a friend in ASOS?

To start referring friends to ASOS, you need to sign up for their Refer a Friend programme first. Once you’re registered, you’ll receive a unique referral link to share with friends on social media platforms like Facebook or directly via Messenger.

When your friend uses this link, they must enter their email address to claim their 20% discount for their first purchase. In return, ASOS will also give you 20% off on your next purchase once they’ve ordered successfully.

Another way to refer a friend is during their checkout process. If your friend already has an ASOS account and is making their first purchase, remind them to click on the ‘Have you been referred by a friend?’ link under the Promo/Student Code tab. Then, have them type in your full name in the pop-up. Doing this ensures both of you receive a 20% discount from ASOS as a thank you.

Can you use 2 promo codes on ASOS?

I know it’s tempting to stack up discounts when you’re shopping on ASOS, but sadly, you can only use one promo code per order. That goes for free delivery codes too. So, if you’re trying to decide which promo to use, make sure you pick the one that saves you the most money!

Can I use ASOS promo code in Marketplace?

No, you can’t use ASOS promo codes on ASOS Marketplace. This includes any discounts from promotions or student codes. Similarly, you cannot use these promo codes to cover delivery charges or purchase an ASOS Premier subscription or Gift Vouchers. If you really want to buy one for a friend, find out where you can buy an ASOS Gift Card here.

And just so you know, promo codes are not valid on items sold by ASOS Brand Partners, which include popular names like Adidas, River Island, and Puma. These brands manage their own promotions independently.

Why is my ASOS promo code not working?

If you’re having trouble with your ASOS promo code, often the issue is straightforward, like an expired code. Promo codes come with an expiry date, especially in the UK, which will expire 2 years from the time you receive it. If yours is past that date, it won’t work anymore. So, always check the expiry to ensure its validity. 

Another thing is not meeting the terms and conditions of the code. Each promo code has specific rules about what it applies to and any restrictions, such as minimum spend or specific items that are eligible. Make sure you’ve read these details carefully to understand exactly how you can use your code.

Sometimes, promo codes are only valid for certain accounts or regions. This means if the code was issued for use in the UK, you can’t use it to purchase at any ASOS shops outside the UK. Check that the code you’re trying to use applies to your account and region.

A simple typo can also be the culprit. Double-check if you’ve entered the code exactly as shown—this includes proper capitalization and avoiding any extra spaces. Errors like these are easy to overlook but can make your code invalid.

Lastly, if you copied and pasted the code, there might be extra spaces or hidden characters that aren’t immediately visible. Try typing the code manually instead to avoid this issue.

If none of these fix the problem, then reach out to ASOS customer service for help. They can clarify why the code won’t work and might offer a solution or an alternative discount.