If the membership fee has ever put you off trying Beauty Pie, perhaps these dupes will change your mind. Is it just me or are beauty products getting more and more expensive? I feel like every time I go to repurchase my favourite products, I notice they’ve increased in price (again). It had gotten to the point where I was only buying products when they had some form of discount, that is until I started using Beauty Pie.

Beauty Pie was launched in 2016 by Marcia Kilgore, the savvy entrepreneur who brought us Soap and Glory and the footwear brand FitFlop. It aims to make luxury skincare, haircare, and makeup products accessible to the masses. It does this by going directly to the labs and suppliers and cutting out the middleman, aka the industry and retailer mark-ups which make up a huge proportion of the overall product price.

This allows us consumers to get the same quality product for a fraction of the price of other luxury beauty brands. What is also great about Beauty Pie is that many of their bestselling products are dupes of other luxury brands which are not so bank balance-friendly. Okay ,so maybe the packaging is slightly more minimalist, but I swear other than that you won’t be able to tell the products apart. Once you start shopping at Beauty Pie you’ll never look back. It just makes sense.

That said, Beauty Pie do say they ‘don’t do dupes’. On their website, it states: “It’s not our M.O. to go out and copy other people’s products. In fact, that’s not necessary. Because we’ve been developing skincare, cosmetics, candles, fragrance and haircare (not always as BEAUTY PIE-ers, but during decades of experience working in other brands) and we know where to go for the best ‘everything’.” So it’s worth noting that their products aren’t an exact copy of other brands, but they’re still pretty darn similar.

All it takes is a £4.95 membership per month and you essentially get the exact same quality products (that are sometimes even made in the same labs as other luxury beauty brands) for a fraction of the cost. If this sounds like something you’re interested in, keep scrolling as I’m going to be highlighting all the best beauty dupes Beauty Pie has to offer.

Next, read more about the The Best New ALDI Perfume Dupes and When You Can Shop Them as well as Boots’ £10 Tuesday – All The Best Beauty Products On Sale Today Only.

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Beauty Pie dupes list

Dupe 1: MAC Strobe Cream vs Beauty Pie Wonderfilter Brightening Primer

Beauty Pie’s Wonderfilter Brightening Primer does exactly what it says on the tin, blurring imperfections and giving an all-round dewy glow. It also happens to be an almost a seriously good dupe for the MAC strobe cream. Other than having a slightly more pink tone and less of a strong scent, they are basically the same. At that price difference it would be rude not to sign up to Beauty Pie for this alone.

MAC Strobe Cream, £32, LookFantastic buy now

Wonderfilter Brightening Primer, £13.50 (Beauty Pie member price) buy now

Dupe 2: Skinceuticals CE Ferulic Serum vs Beauty Pie Superdose Vitamin C-Suite Rapid Action Power Brightener

Beauty Pie’s Vitamin C serum is one not to miss. It targets dark spots, scarring and overall skin dullness and is a great alternative to Skinceuticals CE Ferulic serum, which retails for about £165 a bottle. With many of the same key ingredients like vitamin C, tranexamic acid and ferulic acid, you really shouldn’t need to spend a fortune on an expensive version. Ultimately if they have the same ingredients, they will all do the same thing for your skin. Always remember to have a look at this when deciding between different brands.

C E Ferulic Serum, £165, SkinCeuticals buy now

Superdose Vitamin C-Suite Rapid Action Power Brightener, £16.50 (Beauty Pie member price) buy now

Dupe 3: Becca Under Eye Brightening Corrector vs Beauty Pie Superluminous Under-Eye Genius

The Superluminous Under-Eye Genius is eerily similar to the Becca Under Eye Brightening Corrector, so if you’re a fan of that, you will love it. It diminishes the look of fine lines and wrinkles so you instantly look more awake. It beautifully moisturises the under-eye area with the antioxidant vitamin E, and sunflower and castor seed oils making your makeup appear so much smoother.

BECCA Under Eye Brightening Corrector, £26.30 Notino buy now

Superluminous Under-Eye Genius, £12 (Beauty Pie member price) buy now

Dupe 4: Charlotte Tilbury Highlighter Wand vs Beauty Pie Triple Beauty Luminizing Highlighter Wand

There is no denying that Beauty Pie’s Triple Beauty Luminizing Highlighter Wand is a clear dupe of Charlotte Tilbury’s Highlighter Wand, like so many other brands have done (E.l.f. and Revolution to name just a couple). I have tried all of them (including the OG Charlotte Tilbury) and honestly, this is just as good. It has the same cushion applicator as the OG and I actually felt it was easier to blend than the Charlotte Tilbury version. Beauty Pie’s is also glitter free, which personally I prefer.  

Charlotte Tilbury Glowgasm Beauty Light Wand Peachgasm, £30, Net-A-Porter buy now

Triple Beauty Luminizing Highlighter Wand, £11 (Beauty Pie member price) buy now

Dupe 5: Beauty Pie Superdrops Brightening Niacinamide vs Dr. Barbara Sturm Better B Niacinamide Serum

This brightening serum boasts key ingredients, such as 10% Niacinamide, which strengthens your skin barrier, 2% Oxygeskin, which re-energizes skin, and 3% Evermat, which visibly helps reduce the size of pores. It is a great dupe of the Dr. Barbara Sturm Better B Niacinamide Serum, which retails for £110. That’s a saving of £99 per bottle! Run, don’t walk.

The Better B Niacinamide Serum, £110, Dr Barbara Sturm buy now

Superdrops Brightening Niacinamide (10%), £15 (Beauty Pie member price) buy now

Dupe 6: Clarins Double Serum vs Beauty Pie Youthbomb 360° Radiance Concentrate Serum

Youthbomb 360° Radiance Concentrate is a product that really packs a punch. Beauty Pie collaborated with world-renowned Consultant Dermatologist Dr Andrew Markey to formulate this product, which blends more than 15 active ingredients, including Di-, Tri- and Hexapeptides, Exopolysaccharides, Proteins, super hydrators, and soothers. All of these serve to brighten, tighten, and hydrate your skin. Oh, and give you a glow while it’s at it. What more could you want from a product? This is one of the best products Beauty Pie offer and is a great alternative to Clarins Double Serum Firming Smoothing Anti-Aging Concentrate, which is almost double the price.

Clarins Double Serum Firming Smoothing Anti-Aging Concentrate 50ml, £82.62, Sephora buy now

Youthbomb 360° Radiance Concentrate Serum, £44 (Beauty Pie member price) buy now

Dupe 7: Charlotte Tilbury Contour Wand vs Beauty Pie Quick Colour Contour Supergel

Similar to the highlighter wand, Beauty Pie also do a version of the Charlotte Tilbury Contour Wand. Again, it has the same cushion applicator as the OG, which I dab onto my face and then blend it in with a beauty blender. I really can’t see any difference between this and the OG and at over 58% cheaper than the Charlotte Tilbury version, why pay more than you have to? It is frequently sold out so remember to stock up when it’s next available.

Charlotte Tilbury Hollywood Contour Wand, £30, Cult Beauty buy now

Quick Colour Contour Supergel, £12.50 (Beauty Pie member price) buy now